After giving birth, I spent countless warm moments with my baby, their skin often touching mine. In those moments, I longed for skincare that felt gentler, safer, and truly comforting.

When I couldn’t find something I could trust, I decided to create it myself — and that is how Doael’s journey began.

With the heart of a mother, I now share Doael’s comforting and sincere skincare with you, carefully and wholeheartedly.

— Eunji Jeong, Founder

We are a diverse team from different cultures and backgrounds, working together to shape every moment of Doael. From product testing to content creation, we collaborate closely to ensure authenticity in everything we make.

Our goal is to share the value of K-Beauty with the world and deliver skincare that global customers can truly trust.